West Ham’s media team just can’t help themselves, can they?

This season started so well for West Ham. The club was flying so high, they even nearly reached the sky. Then West Ham’s media team just had to get ahead of themselves. And ever since, they have continued to fade and die.

The Hammers’ recent dreadful run of form has coincided with a particular tweet made by the‌ West Ham United official account. After condemning Man Utd to a 2-0 defeat, they landed a further heavy blow in the face of the Red Devils and in particular Ole Gunnar Solskjaer, as they emphasized that Manuel Pellegrini was “at the wheel”, in reference to Man United’s chant about the Norwegian manager.

At the time, people had a laugh at the cheeky dig, but nobody could have foreseen the downward spiral that would entail from thereafter.

Pellegrini’s men suffered a 4-0 thrashing at the hands of Oxford United in the Carabao Cup just three days later, while their current form in the Premier League since that now-infamous tweet reads four losses and two draws.

But it seems that the West Ham media team just don’t learn their lesson. Yesterday, after Tottenham Hotspur confirmed the appointment of Jose Mourinho, the Hammers tweeted a video of some recent triumphs against the ex-Man United boss and captioned it “See you Saturday, Jose” accompanied by a winking emoji. Banter.

After backlash from West Ham fans, the tweet was subsequently deleted. But in all seriousness, why can’t the club’s media officials just learn to keep their mouths shut?

They are aware as anyone of the club’s recent struggles, so instead of having a pop at our upcoming opponents in one of the club’s biggest fixtures of the season, which could easily come back to bite them on the backside (again), how about just focus on themselves?

It is understandable that they are trying to engage with West Ham’s younger demographic of fans, as a large section of social media users are of that generation, but the trick is when to know to take a swipe instead of simply adding fuel to the ever-spreading fire.

If the curse was to be broken against Spurs this Saturday, then hopefully the club’s media team will maintain some dignity and class, as there would still be a long way to go to get West Ham’s season back on track.